Do you recall the last advertisement you have seen outside in the street or at a shopping mall? Do you remember it? What was it about? How long did it take you to read it completely? Did you manage to catch the message in few seconds while you were passing by?
In the advertising context, one of the most important strategies is to find a proper place to introduce a brand and also to create awareness about it. OOH advertising aka Out-of-home advertising or Outdoor advertising is basically referred to any type of advertisement which can reach to consumers when they are outside of their home.
OOH advertising is considered as the oldest advertising media and has advanced in years; they are available to everyone, every day. Therefore, it is important to be prepared in a way that it conveys the right message; because OOH ads are usually located in strategic places where people are passing by and they only have few seconds or minutes (optimistically and fortunately) to look at it. It is not easy to convey a complex message on a medium as such. Hence, it is important to leave it to the experts.
Armani media agency is one of the best media agencies in Iran for placing OOH advertising media across the country. Armani advertising agency has started its business since 2005 and has presented various types of services such as media planning, media providing, and media monitoring. Armani media agency will cover a great number of audiences with more than 100 billboards in Tehran and other provinces in Iran specifically in Mazandaran, Gilan and Kashan; Armani media agency will offer various media mix for the brand or company according to their campaigns’ objectives. Moreover, they will analyze the efficiency of outdoor ads in terms of reach and frequency through scientific and reliable tools such as TGI, Traffic Control Company, Statistical Center of Iran, Tehran Municipality and etc.
There are many types of OOH advertising tools that Armani media agency offers to its customers:
- Billboards, Bridgeboards, Strawboards
- Point of sale displays in shopping centers, cinema complex boards
- Transit ads such as Bus branding and Metro
- Guerrilla advertising
- Street furniture
Armani media agency also uses OOH advertising tools in a creative way for a greater impact. For instance, for some campaigns OOH ads could become a focal point for the entire campaign to influence people by interactions.
Armani media agency and its professional team, aim to ensure brands and companies that their ads are efficient and successful in a way that not only people see them but also remember them.
At Armani media agency, the team will decide the most appropriate strategies in the favor of the respective brand or company through scientific perspective in order to prepare OOH ads with a better reach and greater impact. Armani media agency ensures your outdoor ads efficiency and success of your business.
